Rika Tsubaki owns a personal gym and attracts clients through overly intimate coaching, building a huge social-media following. Obsessed with money and fame, she despises poverty and humiliates Kita, a welfare recipient and devoted fan who donates his last few coins to her. Bent on revenge, Kita uses the trigger word “sponsorship” to put her under hypnosis. Her eyes turn vacant, and she becomes obedient to his desires. Forced to provide seductive “services” to clients, the once-proud instructor is sexually exploited and gradually stripped of her pride.